PUMA, a renowned global sportswear company, has recently secured a significant deal with the Premier League to be the league’s Official Ball Supplier starting from the 2025/26 season. This collaboration signifies PUMA’s commitment to enhancing its brand presence within elite football circles.
The agreement entails PUMA providing match balls for all Premier League games, taking over from the current supplier, Nike. In addition to supplying balls, PUMA will engage in grassroots football initiatives, high-profile marketing endeavors, and events like the Premier League Summer Series in the U.S.
The partnership with the Premier League, known for its extensive viewership worldwide, offers PUMA a substantial platform for brand exposure and growth. This deal underlines PUMA’s ambition to expand its influence in football and build on existing sponsorships with teams like Manchester City and individual players such as Jack Grealish, Kai Havertz, and James Maddison.
Richard Masters, the Premier League’s Chief Executive, expressed enthusiasm about the collaboration with PUMA, highlighting the company’s enduring dedication to football. The mutual goal is to inspire fans globally and enhance the overall football experience.
By solidifying its presence in top-tier football through this landmark partnership, PUMA aims to position its brand prominently in the world’s most-watched league. The Premier League also looks forward to a fruitful collaboration with PUMA, leveraging the company’s global reach and commitment to excellence to engage fans and drive community initiatives.
Both the Premier League and PUMA are excited about the official partnership, which is set to commence in the summer of 2025. This strategic alliance is poised to bring about innovative projects and initiatives that will captivate football enthusiasts worldwide.